The Top Online Marketing Trends for This Year

OnlineMarketingandOfflineBusiness 300x196 The Top Online Marketing Trends for This YearOnline marketing is quite dynamic, making it a platform that requires marketers to always be on their toes to achieve success. Apart from its ever changing character, this type of marketing also has a number of trends that need to be followed by businesses that rely a lot on the internet to inform their potential and current customers of their products as well as services. These trends are diverse and businesses can only adopt those that enhance their overall strategy for marketing online. In addition, the trends change year after year, making it crucial for those involved in online marketing to be aware of the significant ones and adopt the appropriate ones.

Why follow online marketing trends?

The temptation to follow every marketing trend introduced online is quite a challenge for many business owners. However, their importance cannot be downplayed with emphasis being placed on selection of the ones that will be effective for your target market. Some of the well known benefits of following trends for marketing online is the improved communication between businesses and their customers. Also, trends assist in the creation of targeted marketing material to potential clients that will convince them to be customers in the long run. Finally, proper use of online marketing trends results in more sales which is the overall goal of any business.

seonow 300x300 The Top Online Marketing Trends for This Year

 

Popular online marketing trends in 2014

Increased content marketing

The supremacy of content in marketing online can never be underestimated by any businesses seeking success on this platform. However, in 2014 the use of content will be much bigger and better making your website or blog a leader in your particular niche resulting in new as well as repeat sales. Investment in great copywriting is encouraged while incorporating seo to ensure that the content shows up on top in any popular search engines.  It is also important for the content to be presented in a way that it is also used on social media to drive traffic to a business website.

Variety in social media marketing

The use of social media in marketing has been embraced by many businesses in recent years and this is not going to change in 2014. The more content shared through different media channels, the better as it boosts the SEO ranking of a website on a number of search engines. In addition, content shared through social media should be done through link building to lead readers back to website resulting in overall success and even growth of the business over time.

Image centered marketing

The fastest way to get noticed online is through the use of captivating images as part of marketing content.  Images are very enticing to internet users with many of them sharing them across social media resulting in greater exposure for a brand. Therefore, content that focuses on use of images is an online

7 of the Coolest Vending Machines in the World

vending 7 of the Coolest Vending Machines in the World

Who doesn’t love a vending machine? They are practical machines that can be found in the most obvious of places, and the strangest of places. They can also be filled with everything and anything. From small village vending machines where they take the place of shops and they are filled to the brim with staples like cheese and bread. To theme park queue machines full of treats like ice cream and chocolate to keep you going while you wait in the sunshine for hours all for a two minute thrill.

Here are 7 of the Coolest Vending Machines in the World:

 

The Chicago Salad Vending Machine

Keeping up to date with the health-conscious consumer, this salad vending machine from Farmer’s Fridge sells only fresh salads, nothing else. The brain-child of a man in his 20′s who shrugged off a huge promotion in favour of bringing a modern, healthy vending machine to the masses, is full to the brim with high quality organic salads and healthy treats. Needless to say his enthusiasm wasn’t shared by many, but the machine has done well in it’s otherwise uninspiring food court surroundings. It’s made out of reclaimed wood, displayed on fake grass and surrounded by beautiful, real greenery. It’s refilled at 10AM every single day and the food that doesn’t get purchased from it is donated to a local charity.

Tubz Sweets Vending Machines

Everyone likes sweets from their favourite companies and everyone likes to have them in a tidy neat solution. UK company http://tubzvendingfranchise.co.uk/ has been providing this for a number of years now and though they may not seem as exotic as some of the other machines on offer here, in a lot of ways they’re equally as innovative – though understatedly so.

The Amazon Kindle Vending Machine

A bit of an experiment on Amazon’s side, the Kindle vending machine can be found in lots of different places throughout the USA. They sell the entire range of Kindle products, from the latest Kindle Fire, to accessories and adapters. They have been cropping up since 2013 and Amazon has every intention of continuing to roll them out. So if you fancy making a true impulse purchase, this is how you do it!

The Bra Vending Machine

Let’s face it, Japan is famous for its weird and wondering vending machines and we’re all aware of what some of them dispense! The latest unusual addition is a bra vending machine in Tokyo.

Located within an underwear shop, the machine dispenses a wireless bra labelled the ‘fun fun week’ bra and if you one it will set you back around £17.00 pounds.

The Swapping Machine

One of the coolest vending machines around, the ‘Swap O Matic’ is a modern way to recycle and reuse unwanted items. The machine, based in New York, has been designed to change the mindset of those unconsciously living in a ‘throwaway culture’. The machine requires you register using an email address and just by doing this you receive free credits. Donating any item gives you additional credits which can be used to ‘buy’ any item in the machine. Despite the ‘flag system’ the machine is still open to abuse as what you put in and take out is not monitored.

Recycled Book Vending Machine

An amazing environmentally friendly idea, the recycled book vending machine allows you to purchase any book within the machine for just $2.00. You are then encouraged to donate the book back when you are done with it. All proceeds go to a local charity so it benefits a lot of different causes all at the same time.

The Original Art Vending Machine

Ever wanted to buy an original piece of art from a vending machine? We’re guessing you never thought you could! These machines have been in the making since 1997 and are very attractive, having been formerly used as cigarette vending machines. There are around 100 of these machines across the USA and each machine contains lots of cigarette sized original works of art all created by local artists and contributors. For original art, sold in an original way, pay a visit to an original art vending machine.

Lego Vending Machine

Don’t pretend this isn’t one of your wildest dreams come true, even the biggest kids love Lego! This colourful vending machine placed randomly on a train station in Munich is a sight to behold if you love these colourful little bricks. It dispenses a huge range of lego toys and accessories for kids of all ages to play with on a long journey.

The Benefits Of Internet Marketing

dotcom 300x195 The Benefits Of Internet MarketingThese days, people don’t just hop in their cars and head for the nearest mall when they want to get something. Why is it that people aren’t going to the mall as much as they used to? The answer is easy, they want to find out all the information they can first before making a purchase, and also, there are other options that can make shopping a lot easier. The World Wide Web, which is also known as the Internet, is now available, and with it, people can find out all the information they want on certain products, and then make their purchases. For companies that want to take advantage of these tech savvy people, there is something called web marketing, which will help eager clients ready to purchase with the businesses that are eager to sell.

Using the World Wide Web For Marketing Purposes

Studies are always being done on how effective the Internet is for a lot of things like shopping, and these studies have shown that people prefer the online method of shopping because they are able to talk to representatives with that company. Many companies now have live chat representatives, and even video chat, that can help people in an instant, which is what people like. Here are other reasons why web marketing is something businesses should look into:

• A store that never closes: People who deal with a regular store have to put up with it opening at a certain hour, and then closing at the end of the day. However, with web marketing, the website will never close, which means that the business owner can be making money and selling goods at all hours of the day and night.

• More customers from all over the world: A local business can do what they have to in order to let the community know they are here and open for business, but the only people that will be shopping at that store are those that actually live in the area, or travel only a short distances. However, with marketing through the Internet, customers can be reached across the entire world, which is going to substantially get businesses more customers and make more money.

• A lot mess is spent on marketing: Some businesses spend thousands of dollars a year to have a company do all their marketing and advertising for them, but with online marketing, a lot less money can be spent on getting the word out.

• Special offers for registered customers: Customers who register, and who shop frequently, can be given special offers that no one else will get, which is going to really help the customers save money and get a great deal.

• A better customer and business relationship: Marketing with the Internet can make the customers feel special, which will encourage them to go shopping and spend money.

In Phoenix, Arizona, there is help for businesses who want to increase their customers and help them make a lot more money. For more information, please visit this website – Phoenix web marketing. What is this miracle marketing strategy called? Web marking is the answer that businesses are looking for because using the Internet is a fast, easy, and a convenient for businesses to reach around the world to customers that are looking for particular products to buy.

Is Social Media Really Useful?

like 300x195 Is Social Media Really Useful?If you keep up with trends on the internet then you’ve probably heard so much about social media that you’re sick of hearing the term.  Everyone, from marketers to major corporations, are turning their attention to social media.  The biggest problem, however, is that social media ROI is still nearly impossible to calculate.  This begs the quest of whether or not social media is actually useful or if people are just dazzled by the latest shiny object.

Is there an ROI?

Companies all over the world are spending significant amounts of money trying to break into the world of social media.  Ordinarily, a marketing strategy would need to prove its positive ROI before such large sums of money are allocated to it.  Social media, on the other hand, insists on being supported without proving itself in any solid way.

The biggest catalyst behind the debate about social media ROI is that some people are benefiting much more than others.  Unlike traditional forms of marketing, you can’t simply throw a lot of money at these platforms and expect to see a real return.  Social media actually requires a deep understanding of customers and readers as well as an ability to think creatively.

One reason that many companies aren’t seeing much of a return from their efforts, no matter how much money they spend on it, is that they’re stuck in the old way of thinking.  Social media truly is something new in the world.  When you really think about it, nothing like this has ever existed.  Operating in an old fashioned way yet expecting to dominate something brand new is a recipe for failure.

How to get an ROI

With this in mind, you might be wondering how to actually get a return from social media.  The key here is to get creative.  You need to break free of stale, old, marketing concepts and begin to look at things from the perspective of the typical user.

This is actually easier than most people think.  Nearly everyone with access to the internet is on one social media platform or another.  These accounts are often not related to work in any way.  People go on Facebook, Twitter, or Tumblr for fun.  They’re looking for something interesting, entertaining or informative.

The real secret to social media is getting your readers, fans, followers to share the things you post.  This can be planned for if you think about the type of things you share on your personal accounts.  People are unlikely to share advertising or an obvious marketing article but the love sharing anything humorous.  Stylish images are also popular because people feel as if the imagery helps define their personality.

A new age

This is a new age and social media is a bit of a wild frontier.  It’s also an even playing ground because a home business can, very easily, launch a more successful marketing campaign than a Fortune 500 corporation.  The best way to understand this new world is to spend some time in it.  Stop thinking like a marketer or business owner and start thinking like someone who is turning to the internet for entertainment.  Before long, you should begin to see a number of new strategies that can often be very effective while not costing very much at all.

FanBox is a combination of the best attributes of Facebook, Etsy, eBay, Blogger, PayPal and many others. However, unlike Facebook, you actually earn from your content.  Visit the official Fanbox Google+ page

 

Three Great Ways to Make Extra Money Offline and Online

1361618 grungy money 2 Three Great Ways to Make Extra Money Offline and OnlineEarning a few extra pounds or some more money used to involve working for someone else after your day job was completed. However, things have changed dramatically in recent times and working for yourself has taken on a completely different mantle and is now easier than ever.

Thanks in part to the internet and also to lenient franchising and other means, people who want to work from home now have a far easier life than before if looking for somewhere to make some extra cash. So, let’s take a look at some great options for extra money.

Surveys

Online surveys can be a great way to make some extra money and there are plenty of legitimate companies online that provide decent pay for decent work. Needless to say, all that’s needed is an Internet connection and a computer and a little savvy. It’s also worth mentioning that you should also need to keep an eye out for scams and the dark side of surveys. For example, any company that asks for money to join is probably one. So, be careful, look at online reviews of the survey company and do some research and you should be fine.

Franchises

There are all sorts of franchises out there nowadays, a long way removed from traditional ones such as McDonalds and the like. Small, franchise opportunities allow the individual to earn some extra money when working for them. Franchises such as Tubzvendingfranchise.co.uk are one such business that allows this degree of flexibility, however looking online will throw up some great opportunities to make some extra money through franchising.

Clinical Tests

Clinical tests and trials can be a great way to earn money; if you’re happy to take the risk then it can be a lucrative test. From NASA inspired gravity free trials, to tests of the latest flu drugs on the market – the world of clinical tests is a great one if you’re happy to take risks.

So, these are just a few ways to make some extra money online and offline and help you line your pockets to some degree.

Using Indiegogo & Boost GoGoFactor

slide16logo 300x240 Using Indiegogo & Boost GoGoFactor Indiegogo is a great resource for anyone who wants to promote an idea and get it crowdfunded into existence. The site features over 9 million different users who are all more than willing to invest in projects that interest them. While the website is great and it has an incredibly loyal following, many people may not know how to maximize their experience with it. If you’re like me and just now heard about the gogo factor (the algorithm used by Indiegogo to determine your campaign’s page rank and exposure) then you need to get moving now! In order to boost your campaign you’ll need to rely on some expert assistance. This allowed my project to get the most exposure while freeing up my time to manage the campaign more. People new to crowdfunding may not know that BoostGoGoFactor.com is their best choice for professional marketing assistance if they are using indiegogo. They can cover all your bases by focusing on boosting your campaign’s gogo factor score.

While there are a whole slew of different marketing products and services that are out there, none compare to the specialized help that boostgogofactor is capable of offering people on Indiegogo. There unique service can really help to take your indiegogo campaign to the next level. It is easily one of the best choices for anyone looking to get their Indiegogo project out there and into the public eye. What makes the service so great and so crucial to a successful crowdfunding campaign is its ability to boost a project’s gogofactor. This gogo factor is what determines how much exposure a project gets on the Indiegogo platform and it allows more people to see the campaign. Their whole team was also there every step of the way to help me with whatever I needed. Their help was priceless!

Now, its important to learn that when a project has a greater gogofactor it gains more exposure. You need to know this! More exposure means more potential backers. And more potential backers means your project and your dreams can become a reality. In a world where many people have difficulty reaching their intended audience and earning the proper funds to finance their ideas,  BoostGoGoFactor solves this issue once and for all. They are a much needed and refreshing addition to the crowdfunding community, especially seeing what the alternatives are. There is no reason that a campaign will have to suffer ever again by lack of exposure. I found that even the most inexperienced marketer can rely on this service to provide them with an incredible amount of support and assistance.

Another major advantage thatBoost GoGoFactor gives us is the potential for your project and campaign to become featured on the main page of Indiegogo. This is a huge advantage that can cause funding to skyrocket. Whole projects can become fully financed in no time thanks to this incredible opportunity. Even more obscure and niche projects can still benefit from this service. Because of the fact that BoostGoGoFactor.com helps items to rank higher in the pages and be seen, campaigns with a limited appeal can still hit their target audience and catch their interest. This is really good for people that want to make something close to their heart even if it might not have a whole lot of mainstream appeal. Their past clients range from large campaigns with hot new gadgets to community projects that support a good cause.

BoostGoGoFactor.com is a wonderful and fantastic tool. It can make all the difference in the world for people trying to get funded on Indiegogo. Using this service allows projects to develop a loyal following and secure the funding that they deserve without difficulty. It saves on time and frustration, allowing people who are developing the project to focus on getting out their dreams and making something that is revolutionary. They do the heavy lifting for you and help manage your campaign. This expertise saves you time and makes the whole crowdfunding experience less of a maze. This helped us get the funding we needed to launch or first line of 100% Vegan Cookies (google: Best Vegan Cookies!). Now go out there, boost your campaign and get the exposure you need too!

Remember, as Steve Jobs says: “Stay Hungry, Stay Foolish”.

-Vicki G.

Head Chef and Co-founder of the best 100% Vegan cookies in the world! icon smile Using Indiegogo & Boost GoGoFactor

Affiliate Marketing Through MLM Programs

dotcom 300x195 Affiliate Marketing Through MLM ProgramsThe crux about affiliate marketing and MLM programs becomes crystal clear if you have in depth knowledge about internet marketing. Affiliate marketing online exists in two forms where in affiliate marketers engage in contractual partnerships with millions of service businesses and internet merchants. One of its traditional forms involves affiliate marketers working independently with their earning being directly proportional to their effort whereas the other form involves affiliate marketers associated with MLM programs and having more than one source of income at their disposal.

Upfront cash through affiliate marketing MLM programs can also be easily generated by monetizing even those who are still not part of your business that may be 95% of the audience. This is when MLM networks have their role. At the initial step, based upon your anticipation you can promote your services and products. In fact it is even a good way to generate traffic. Once accomplished, you have the whole list of information about the targeted audiences’ names and email addresses and then you can accordingly promote your services and products by simply sending an email. If any of your leads avail your services, you make a commission. The job is simple but requires marketing of quality products. No sooner promoting junk makes you lose your credibility.

Affiliate marketing through MLM programs helps you in getting business even through individuals who do not avail your opportunity.  Besides the above, there are various other techniques to make this upfront money which are as follows.

In order to make upfront cash, doing a detailed study about the product to be marketed is of utmost importance. No matter you are a novice or an experienced individual, it is always suitable to market reputable products to keep your business going good in the long run. Thus, bigger brands should always be your first preference to partner with.

It won’t be a surprise if you fail in this business if not following a business plan. Setting a goal, time line to achieve it, an expansion plan¸ budget, profit calculation etc are all to be dealt with utmost care. Besides having a business plan, marketing strategies too help in accelerating your business. Prior planning of advertising through your own website or other mediums needs to be decided for the smooth running of you project.

Thus, having understood its two proposed plans, one can choose any one according to their suitability.

Empowr Pays You For Your Content

empowrlogo130913 Empowr Pays You For Your ContentEmpowr is a one-of-a-kind, swiftly growing social network which has an exceptionally unique marketing factor – its customers get a share of all of the revenue that Empowr generates. Consequently they have a large impact in just how the Empowr community operates.

The principle is basic, and it is, furthermore, a hassle-free way of earning money online – you basically post material on the social networking platform, and watch your profits grow. The only folks that could potentially view this as being an irritating means to generate income are those who do not make money online – or those that have very little desire to use social media.

If you enjoy networking with other people and building a loyal following, then Empowr is perfect for you as every member of the community is open to it and reciprocity is one of the key elements that drives individual success.

If you’re a blog writer with a considerable amount or even if you are just starting out, you can transfer your skill for writing and repost your content onto Empowr and enjoy monetary benefits for it.

If you are skilled at making videos, taking photos, or simply sharing ones that other people have taken, you could use this to your benefit and gain a following on Empowr too. It’s that simple.

Almost everything that people are doing for free on the internet in hopes of making money can be done on Empowr. The difference is that Empowr pays you for everything you do:

BLOGS: If you enjoy writing or sharing content that you find on the internet, then Empowr may be the place you have actually been searching for. At Empowr you can voice your opinions about anything and everything, from national politics and present events, to films and music. Merely keep things appealing and you can market your material on Empowr, which then draws in customers and business for both you and the community.

MEDIA: Individuals love to view videos and photos online. If you enjoy sharing or creating videos or photos, then you can post them on Empowr and earn from all of the views you receive.

SELLING PRODUCTS AND SERVICES: Empowr has a full-fledged marketplace with thousands of fixed price and auction listings created by other Empowr members every week. All Empowr customers are free to create their very own listings at no cost to them, and they will earn 90 % of the final price of everything they sell.

CREATING ADS: Empowr hosts advertisements through their social network just like all other social networks. The difference between Empowr and the rest is that every member of Empowr is able to and encouraged to create their own ads, and they can actually earn revenue from those ads.

By creating ads for blog posts on Empowr, users have the ability to earn money for every click their ad receives depending on the amount of time someone spends on the blog post that is advertised. Additionally, by creating ads for marketplace listings, Empowr users earn a commission from every sale that is made through their ads.

Empowr doesn’t force their users to pay for the ads upfront, but rather allow them to create the ads and then pay for only the ads that actually produce for them.

UNSUBSCRIBE FROM EMPOWR

Consistent email updates from a certain site can rapidly end up being frustrating. Empowr recognizes this and gives all users the option of either obtaining regular updates, or unsubscribing at any time.

To opt out, you use the unsubscribe function which is connected to all e-mails sent to you by Empowr. This does not imply that you will certainly lose out on communication with the web site; all it indicates is you won’t get regular e-mail communications from the company, but rather have it sent to your Empowr inbox just.

SEO For Small Business

page rank 300x195 SEO For Small BusinessToday we’re looking at the topic of SEO for small businesses. Is it necessary? What benefits can SEO have for even the smallest of businesses?

SEO is a relatively new concept for even the biggest of businesses, but don’t underestimate its importance. Even the smallest businesses, sole traders and local services are just waiting to be overtaken by a competitor in Googles’ rankings. By not embracing SEO at this stage a small business could be setting up for a fall. There are even people out there who will start businesses based on how simple it is to rank them on google and other search engines!

 

It is clear then that SEO is a worthwhile practice and definitely not something to ignore, but what are some of the benefits of SEO for small business?

  • It can expand your reach. Not only will being higher on google expand your customer base it can also mean that more people searching for local services or products find you when they previously wouldn’t have done so, and can have a massive impact on your sales and growth.
  • A vibrant online community. If your particular business relies on reviews, comments and interaction you are much more likely to get this by being top of the search engines.
  • Ranking for ‘long tail’ keywords. This means ranking for searches that might not be your main focus, for instance if you are a bike repair shop in Sydney, people searching for ‘how to fix my bike’ near Sydney might be pointed in your direction by almighty google.
  • It doesn’t have to cost the earth! If you’re looking to rank for a small regional term you might find an agency who can get you to where you need to be for a very reasonable monthly fee, and keep you there! The benefits and additional sales can make it a no-brainer for your business.

So there we have it. SEO may have once been thought of as something for the big, global corporations but as you can see even the small neighborhood business can benefit from it!

Where to Find A5 leaflet printing

A5 leaflet printing services by Fotosnipe:

a5flyers 213x300 Where to Find A5 leaflet printingFotosnipe offers a wide range of options for printing such as you can catch a flat description as well as a folded style for better information display and you can select as per your choice and requirements. Fotosnipe works with professionals and advance technology ensuring you about the quality of a product. The advance printing equipment grants you a neat and prominent and catchy look that you are always looking for, and it would definitely beneficial for you and your business. The plain, bored and uninteresting text will be overlooked with the A5 leaflet printing services, which are quite interesting and captivating. An online printing shop has made everything easy for you as this is benefiting you by staying at your place and you can get your order completed.

Traditional leaflet printing is still a great marketing tool:

The A5 leaflet printing is an immense way to present products, business or occupation. When we talk about leaflets, these are beneficial and are present in wide range to facilitate clients. History reveals that leaflet printing has been very famous among organizations with reference to marketing and advertising. Designing a leaflet is quite important part. Such conventional or traditional advertising leaflets are still a successful marketing technique. Mostly organizations use leaflets for promoting their businesses.

Support your business within your budget:

Leaflets have been a cheap mean to promote or support your business. These are considered best to portray your organization’s products. These a5 leaflets printing are particularly popular for companies like restaurants, salons, direct mail companies, etc. It is not wrong to say this, that they are a reasonable alternative to brochures and acts as an inspiring marketing tool that provides detailed and noticeable information delivered directly to your target market and clients. An affordable and reasonable way is in front of many businessmen for the betterment of their organization.

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